Integrated Digital Marketing

We have industry experts as our faculty for our Smartofy's Online Digital Marketing Certified Associate Program (ODMCA Course). In this Course you will learn 8 advanced modules of Digital Marketing such as SEO, Social Media Marketing, Adwords PPC Training, Google Analytics, Webmaster Tools, Website Creation, Affiliate Marketing and Email Makerting.

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Features
Online Training - Saves Time
Online Lectures will save you time as well as you can revised the concept until you don’t understand.
NO Technical Knowledge Required
You don’t have to be a person from technical background, our lecture will explain you the concept in very simple way.
Online Study Materials
Aparts from online lecture you will also appropriate online study material to get the concept understand theoretically
Create Campaigns Independently
While online training you will be guided to creat campaigns of your own such as creating facebook ads, etc.
100% Job Assistance
The most important fact why you would join us is after completion of your course, you will be guided to join any suitable company as an Digital Marketing profile.
Guidance for Google Certification
We will guide you to qualify for Google Analytics and Adwords Certification from Google.
Practical Exercises
After each module completion you will be guided to do practical experiment of your own.
Smartofy Certification
After completion of your course and online revision, we will take a test and offer you our Smartofy Certification
Work on Live Projects
This feature is similar to practical experiment done by you. In this you will creat your own website and start doing Digital Marketing practices by your own.
24x7 Online Access
The online video of your module will be accessible by you for 24×7 for 60 days of Course joined.

Course Content
In our Module 1 we will teach you how to create a website by using WordPress Software. After creating your website you have to practice all the other modules like SEO, Social Media Marketing on your website.
Preview

What you will be able to do after completing Module 1?
1. You will learn how to host your domain to main server.
2. You will learn to create website.
3. You can run your website by adding content and images.

What are the benefits of Module 1 ?
You can start building website for earning by practicing and upgrading your skills.
After creating your website from Module 1, we will you how to make it Search Engine friendly through our Next Module 2 -Search Engine Optimization (SEO). It is very important for a website to have Good SEO plan to rank first on Google or any other Search Engines like Bing or Yahoo.

What you will be able to do after completing Module 2?
1. You will learn important aspects of SEO to rank better in Search Engines like Google.
2. Better website ranking attracts online customers which makes your website grow.
3. You can get your website listed in Google Search Engine.

What are the benefits of Module 2 ?
You will be able to boost your online presence without any paid campaigns through SEO practices like On-page and Off-page optimization.
In this module we will teach you how you can create effective Social Media campaign without wasting much money. You will learn to attract targeted audience by Gender, Age or Location through Facebook, Instagram, Linkedin and Other Social Media.

What you will be able to do after completing Module 3?
1. You will learn how to create effective Ad campaign.
2. You will be able to target your choice audience as per their gender, age, location or interest.
3. You will be able to build Online Reputation of your website.

What are the benefits of Module 3 ?
You will be able to start any E-Commerce business like T-Shirt or Jewellery and Sale through Social Media Marketing techniques.
In Search Engine Marketing Module we will teach you how to do effective advertisement with Google Adwords that is PPC Training. You will come to know how Google works with Advertisment and offer traffic to your website. For Example: When you search for any product like Sony Head Office, You will see Shopping Advertisment by Flipkart, Amazon and many more.

What you will be able to do after completing Module 4?
1. You will be able to create your own campaign and target your audience to boost your website or business.
2. You will can start keyword oriented ads which your user surf on Search Engines.
3. You will learn to create different types of Advertisements like Search Ads, Display Ads, Shopping Ads and many more.

What are the benefits of Module 4?
You can be on First page of Google Search Engine through advertisement and attract your customer first.
Google Analytics is a software which helps you to know about your Website such as Total no. of visitors, Location, Devices and many more. This is very important and most useful tool used by almost everyone from top to bottom to track their visitors and other details. In this Module we we teach you how to install Google Analytics into your website and how to track visitors by various means.

What you will be able to do after completing Module 5?
1. You will start tracking no. of visitors on your website
2. You can understand visitors behaviour on your website whether they like your website or not.
3. You can track your website’s progress.

What are the benefits of Module 5 ?
You can build strategic plan by knowing which kind of visitors are coming to your website e.g. Youth, Old or Area wise.
Email Marketing is very useful, but only if you do it smartly otherwise its all spams. In this module you will learn how to can interact templates, how you can send in bulk and how to track your email marketing campaigns.

What you will be able to do after completing Module 6?
1. You will learn how to create effective and attractive email templates.
2. You will learn how to collect email id from your visitor and send them notification.
Your Final Module and Yes the main one because its all about money. In this module you will learn how can you earn money through online through platforms like Google Adsense, Google Youtube and many more.

What you will be able to do after completing Module 7?
1. You can earn from Affiliated networks like Adsense, Infolink and many more.
2. You can affiliate your product or services to others to get conversions.
E-commerce is a transaction of buying or selling online. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing,

What you will be able to do after completing Module 8?
1. You will learn how to create ecommerce website. 2. You can add product or services, discounts, coupons and many more. 3. You will learn how to integrate payment gateway to collect online money from customer.

What are the benefits of Module 8?
If you have a product or service ready you will be able to sell online through ecommerce website and promote from SMM, SEM and SEO

Requirements.
  • Basic usages of Internet
  • Basic Computer Knowledge

Student feedback
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1 Year full access
Certificate of Completion
Study Material Included(Videos and PDFs)